AI-generated images (Runway text-to-image, one reference image for identity consistency), created for this concept.
They depict a fictional person, "Dr. Marcus Adeyemi", who does not exist. The site labels them as AI-generated.

cover     — studio cover portrait, black turtleneck and charcoal jacket
surgeon   — the same framing, in scrubs, loupes and cap (used for the cover reveal)
laugh     — black-and-white candid portrait, white shirt
scan      — in an operatory at night, studying a CBCT scan on a monitor

cut-cover, cut-surgeon — background-removed versions of cover and surgeon (transparent PNG → WebP), for the cover spotlight